Managing Video Online 2010 - 11 March
www.managingvideoonline.co.uk
In association with VK Synergy Events
Background
The convergence of digital media platforms, the emergence of the Youtube generation and the enormous amount of content being made available via multiple communities, platforms, companies and producers has created a sea change in the content distribution, creative, technology and advertising industries.
Managing Video Online is a training seminar aimed at digital agencies, design and development agencies, gaming companies, technology suppliers and independent content producers who want to incorporate video into their work and want to learn more about new technologies, market trends, content distribution platforms and monetisation methods from the biggest players in the space, and understand better the level of opportunities that exist for their businesses in a time of radical change.
As the digital industry in the UK evolves, opportunities for companies in key markets will emerge, and Video and the Internet aims to equip companies with key knowledge and skills in improving
how they use, create, monetise and distribute video and a better understanding of positioning their organisation to take advantage of these opportunities that are becoming available within the UK market place. As Lord Carter's Digital Britain report outlined, the push for digital engagement across both public and private sectors will be driven by enormous investments in networks and broadband coverage to ensure everyone in Britain can access digital services and content. This commitment to increasing network capacity and the influx of internet service providers will create enormous amounts of data storage and streaming available for every person living in the UK; video has a huge part to play.
The increase in networks, and the increased sophistication and influence of devices such as the iPhone and other mobile devices have created an era where content can be created, streamed and played on multiple devices. This, in turn, has created a culture of media snacking, where users are hungry for content that is specifically related to a point of interest. These developments have left us with a wealth of choice as consumers; on the other side of the fence, problems and opportunities exist within revenue generation that faces any company involved with content creation, distribution and advertising within the digital industries.
When and Where
The Managing Video Online Event will be held on 11th March 2010 at The Pie Factory, Manchester.
Speakers
Managing Video Online 2010 brings delegates to the coal face of developments in the digital industry with a series of keynotes by major players in the UK market place for both consumer facing and b2b content.
The program will consist of a series of keynotes around key topics including new technology, market trends and direction, multi-platform content distribution, content monetisation and user engagement. Either side of these keynotes a series of spin out education sessions which will put the issues and questions raised in the keynotes into real scenarios that require real market thinking and solutions from delegates to be presented to the group.
10.00-10.30 Delegate arrival with tea and coffee
10.30- 10.45 Phil Ventre, VK Synergy
Introduction to the seminar, and an introduction to the opportunities that are available for companies looking to take advantage and utilise video
10.45- 11.30 Digital Media Manager, ESPN 360
How ESPN are embracing the different platforms with which to engage their viewers, from gaming to mobile and how internet television is key to future revenue generation.
11.30-12.15 Spin out session (1)
12.15- 13.00 Head Evangelist Flash Media, Adobe
How Adobe have cornered the streaming market in online video and its implications for companies creating, streaming and advertising around content and the commercial possibilities around partnership and co-development
13.00- 13.45 Lunch
13.45- 2.30 Spin out session (2)
14.30- 15.15 Director of Business Development EAME, MySpace
How MySpace are developing revenue models around content within the confines of a free service for consumers, and how partnerships with third party companies are fostered.
15.15- 16.00 Spin out session (3)
16.00- 16.15 Refreshment Break
16.15- 17.00 Head of Content, Head of Digital, LFC
Q & A session on how Liverpool have managed the challenge of content monetisation
17.00- 20.00 Drinks and Networking
Why attend?
Does your business:
create video and other content for clients
publish, format and distribute video online
have clients with requirements to monetise their content online
want to broaden their services to include video
create content driven revenue online
provide online advertising and social media services
want to develop their technology in line with key market trends
want to learn more about multi platform distribution opportunities
want to learn more about how market leaders are driving innovation and trends
If the answer is yes to any of these questions, then this event is for you.
A limited number of participants means that although the event is open to any company in the UK, only a few will gain quality access to high profile brands and media operators and learn more about the opportunities that are fast developing in the marketplace, all for just £399 exc VAT. There are opportunities to get your place subsidised for up to 100% by a leading North West business development agency. For more details please email advisory@businesslinknw.co.uk
To book your place, call Suzanne Greatex on 07727 223744 or email at